Does the "big deals" model of marketing work?

Probably not.

You all know the "big deals" model of marketing. Like some guy screaming in an unintentionally-funny video that goes viral, yea? Or some concept that these big deals -- these insane deals -- will only last so long and you need to do it NOW NOW NOW. We still very much compete on cost in the western world, so this is all logical. People probably don't mak…