What Is Even Happening?

What Is Even Happening?

Share this post

What Is Even Happening?
What Is Even Happening?
Generational differences: Let's talk about this less, OK?
Copy link
Facebook
Email
Notes
More

Generational differences: Let's talk about this less, OK?

Breathless discussion of "what millennials want" or "how to market to Gen Z" usually gets us nowhere.

Ted Bauer's avatar
Ted Bauer
Jan 02, 2017
∙ Paid

Share this post

What Is Even Happening?
What Is Even Happening?
Generational differences: Let's talk about this less, OK?
Copy link
Facebook
Email
Notes
More
Share

Lots of mindless chatter over the past few years about generational differences, especially millennials ("They need feedback, Gary!") vs. Boomers ("They're holding on until retirement, Neil!"). Most of this is trifling garbage. I myself am guilty of contributing to the noise, however. To wit on generational differences:

  • Millennials probably are not the t…

Keep reading with a 7-day free trial

Subscribe to What Is Even Happening? to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Ted Bauer
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share

Copy link
Facebook
Email
Notes
More