How And Why We Came To Love Jason Kelce

Is this a "Rusty to Clark" situation?

Somewhere on the order of 40 million people saw the famed shirtless yell during Kansas City Chiefs vs. Buffalo Bills two Sundays ago, courtesy of the good people in the CBS Sports truck. And the yell, of course, did not come from anyone on the field -- it came from Jason Kelce of the Philadelphia Eagles. (He was also present last night as the Chiefs beat the Baltimore Ravens, but acted a bit more subtle.)

At this point, Jason Kelce has one of the top podcasts in the world, one of the better-performing YouTube channels in the world, is now finally retired, is a probable first-ballot Hall of Famer for the NFL, and may deliver a toast at Taylor Swift’s wedding. He also has three adorable daughters. Dude seems to be on top of the world. Yay. Yay! But what are the roots of our collective obsession with him? Let me try to unpack this.