New product features? How about new people features?

You care deeply about your products and their launches, I get that. But what about your people and their life events?

Most guys that come to run companies -- still predominantly men, yes -- love to talk about some new product features. That's the world to them. You see, there are three major "Ps" in any corporate ecosystem -- and no, I'm not about to hit you with a bunch of marketing hogwash. The Ps I mean are:

• Products (what you make/sell)

• Processes (how you do that)

• Peo…