Simplicity in business as an advantage

If everyone is running around yelping about how busy they are, wouldn't the antidote to that logically be a greater focus on simplicity in business?

I've been thinking about this idea of simplicity in business for years now. Following this bouncing ball, right?

• Many people in your office want to tell you how busy they are

• In some ways, "being busy" is the cultural currency of the modern age

• The problem is: busy doesn't mean the same thing as productive

• Organizations are ultimately judged on some degree …