Maybe a smile is the most powerful thing in the world
That sounds like a brutally cheesy headline, right? No doubt. But think about this: I was trolling the Stanford Graduate School of Business website, as I'm wanton to do, and I found a video by Jennifer Aaker (a professor there) about "what makes us happy." I can't think of one human being who would come across that headline and not click on it, so that …
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