When will people get annoyed by everyone discussing Big Data?

Probably pretty soon, right?

Here's the thing with Big Data, IMHO: most businesses, especially the publicly-traded ones, are quarterly in nature. They need results now now now. Big Data is a bit of a longer-term play. First off, you need the data. Then you need to give it a little time to suss itself out, rather than relying on one shot of data and basin…