Forget Maslow. Focus on autonomy, relatedness and competence.

Hierarchy of needs is the most powerful motivational theory ever. But, it's probably wrong.

Let's set this up initially so that what I'm about to say is somewhat vetted. Susan Fowler is a senior consulting partner with the Ken Blanchard Companies and wrote a book about failures in motivation theory. (I'm not nearly as cool as Fowler, but I've written about the same topic too.) She's also written for Harvard Business Review -- which, unless I d…