Uh, no, coronavirus is not a "content opportunity" for your brand, dude

Brands love to piggyback on big, trending themes to sell their BS product or service -- confusing the narrative and creating digital noise.

Summer 2015, when my life was utterly different, I wrote an article about the content marketing supply and demand problem. Podcasts were definitely already a thing in June 2015, but I'd argue in the last five years they have become more of a thing. So, let's say an average person sleeps 6-8 hours/night. That's about 16-18 waking hours a day. That is mad…