If you're going to write blogs, please have something to actually say

Same old shit just leads to digital noise.

Consider this, from some recent research on content marketing:

Consider: blog output by brands has increased over 800% in the past five years but organic social share of blogs has decreased by 89% and about 5% of content gets 90% of engagement. An estimated 70% of the content generated by Marketing is never used by Sales reps and a similar percentage of …